Description review
Marketing Manager
Red Carrot · United States · back to the listing
HR standards
58/100
needs work
Title ↔ description
92/100
strong
Reads as
Marketing Manager
100% confident
What this role officially is
marketing manager — ESCO, the EU occupation classification
Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager
How others title the same work
Large employers
- Marketing Manager Canonical
- Senior Marketing Automation Manager Canonical
- Marketing Manager Canonical Ltd.
- Senior Marketing Automation Manager Canonical Ltd.
- Performance Marketing Manager, Global Coinbase
Startups
- Head of Marketing BlueCargo
- Growth & Marketing Lead Bluejay
- Growth Marketer Callab AI
- Experiential Marketing Coordinator Candid Health
- Growth Lead Anglera
What the listing never says
- 20 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
Marketing Manager
Level: Journeyman | Work Location: Remote (DMV Area)
ABOUT THE ROLE
Red Carrot is seeking a Marketing Manager to lead marketing and communications teams supporting our federal government clients. This role manages client relationships and provides leadership and coaching for direct reports, while developing and managing large-scale integrated marketing programs. The role oversees client relationships, creative development, consumer outreach, and stakeholder engagement, and requires strong project management and writing skills along with a high level of attention to detail.
KEY RESPONSIBILITIES
• Direct marketing objectives, programs, and policies for all client products and services
• Translate the marketing vision into integrated business plans, tactics, projects, and deliverables
• Execute market research, digital, creative, communications, and implementation planning
• Develop budgets and resources to execute marketing plans
• Review, edit, and implement strategic plans, creative briefs, client presentations, and other written communications
• Deliver insights on emerging trends and digital/social strategies for engaging multicultural and general market audiences
• Review creative concepts to ensure marketing and creative work is on-strategy and on-brand before client delivery
• Establish success metrics and KPIs, and facilitate reporting against campaign goals and outcomes
• Develop strong client relationships, ensure compliance with the Scope of Work, and oversee project timelines, risks, and monthly reporting
MINIMUM QUALIFICATIONS
• Bachelor's degree in advertising, communications, journalism, public relations, or related field
• 3 years of experience managing advertising or marketing communications
• Verifiable agency experience, plus expertise in integrated communications, paid advertising, and brand development
• Strong time and budget management skills, with the ability to collaborate with others and set direction for a team
• Exceptional written and verbal communication skills; proficient in Microsoft Office 365 and experienced with data-driven programs like Google Analytics
• Ability to obtain a Public Trust Clearance, or hold an existing Public Trust or Security Clearance; PMP certification and knowledge of federal government contracting highly desirable
Benefits at Red Carrot:
At Red Carrot, we empower you to be a leader. We attract and develop talent from all backgrounds because we believe there’s strength in diversity, offering different perspectives and skills. Together, we can solve our client’s biggest challenges. We offer a competitive compensation and benefits package.
• Training and Development – Tuition reimbursement and professional trainings for eligible employees.
• Healthcare – Top-tier medical, dental, vision, life insurance and long-term disability coverage.
• 401(k) Plan – 401(k)-retirement and Roth plan with company matching and no vesting period.
• Profit Sharing – Discretionary profit-sharing plan to all eligible employees after one year of employment.
• Paid Time Off – Provides flexible work hours, paid time off, and 11 federal holidays.
About Us:
Red Carrot is an award-winning, woman-owned small business built for the complexity of federal government work. We partner with clients to advance their goals — powered by a team fueled by passion, backed by intelligence, and grounded in expertise.
From day one, we've applied industrial engineering principles and data analytics to solve complex problems with precision. Our approach is research-centric, data-informed, and audience-oriented — and it's how we deliver work that actually moves the needle.
We exist to strengthen the organizations and communities we serve through trusted, purposeful communication. That's not a tagline — it's the standard we hold ourselves to on every engagement.
Headquartered in Miami, Florida, with a strong and growing presence in Washington, D.C., our team works with clients across the country. Distance doesn't dilute our service. We build capacity where our clients need it, delivering Strategic Communications, Customer Experience, Management Consulting, and Human Capital Solutions that fit their mission — and their moment.
We're the partner organizations turn to when communication challenges are real, the stakes are high, and the work has to matter.
Originally posted on Himalayas
Level: Journeyman | Work Location: Remote (DMV Area)
ABOUT THE ROLE
Red Carrot is seeking a Marketing Manager to lead marketing and communications teams supporting our federal government clients. This role manages client relationships and provides leadership and coaching for direct reports, while developing and managing large-scale integrated marketing programs. The role oversees client relationships, creative development, consumer outreach, and stakeholder engagement, and requires strong project management and writing skills along with a high level of attention to detail.
KEY RESPONSIBILITIES
• Direct marketing objectives, programs, and policies for all client products and services
• Translate the marketing vision into integrated business plans, tactics, projects, and deliverables
• Execute market research, digital, creative, communications, and implementation planning
• Develop budgets and resources to execute marketing plans
• Review, edit, and implement strategic plans, creative briefs, client presentations, and other written communications
• Deliver insights on emerging trends and digital/social strategies for engaging multicultural and general market audiences
• Review creative concepts to ensure marketing and creative work is on-strategy and on-brand before client delivery
• Establish success metrics and KPIs, and facilitate reporting against campaign goals and outcomes
• Develop strong client relationships, ensure compliance with the Scope of Work, and oversee project timelines, risks, and monthly reporting
MINIMUM QUALIFICATIONS
• Bachelor's degree in advertising, communications, journalism, public relations, or related field
• 3 years of experience managing advertising or marketing communications
• Verifiable agency experience, plus expertise in integrated communications, paid advertising, and brand development
• Strong time and budget management skills, with the ability to collaborate with others and set direction for a team
• Exceptional written and verbal communication skills; proficient in Microsoft Office 365 and experienced with data-driven programs like Google Analytics
• Ability to obtain a Public Trust Clearance, or hold an existing Public Trust or Security Clearance; PMP certification and knowledge of federal government contracting highly desirable
Benefits at Red Carrot:
At Red Carrot, we empower you to be a leader. We attract and develop talent from all backgrounds because we believe there’s strength in diversity, offering different perspectives and skills. Together, we can solve our client’s biggest challenges. We offer a competitive compensation and benefits package.
• Training and Development – Tuition reimbursement and professional trainings for eligible employees.
• Healthcare – Top-tier medical, dental, vision, life insurance and long-term disability coverage.
• 401(k) Plan – 401(k)-retirement and Roth plan with company matching and no vesting period.
• Profit Sharing – Discretionary profit-sharing plan to all eligible employees after one year of employment.
• Paid Time Off – Provides flexible work hours, paid time off, and 11 federal holidays.
About Us:
Red Carrot is an award-winning, woman-owned small business built for the complexity of federal government work. We partner with clients to advance their goals — powered by a team fueled by passion, backed by intelligence, and grounded in expertise.
From day one, we've applied industrial engineering principles and data analytics to solve complex problems with precision. Our approach is research-centric, data-informed, and audience-oriented — and it's how we deliver work that actually moves the needle.
We exist to strengthen the organizations and communities we serve through trusted, purposeful communication. That's not a tagline — it's the standard we hold ourselves to on every engagement.
Headquartered in Miami, Florida, with a strong and growing presence in Washington, D.C., our team works with clients across the country. Distance doesn't dilute our service. We build capacity where our clients need it, delivering Strategic Communications, Customer Experience, Management Consulting, and Human Capital Solutions that fit their mission — and their moment.
We're the partner organizations turn to when communication challenges are real, the stakes are high, and the work has to matter.
Originally posted on Himalayas