Description review
Freelance French SEO Content Writer
Azeus Convene · France · back to the listing
HR standards
64/100
needs work
Title ↔ description
83/100
solid
Reads as
Unclear
no confident match
What this role officially is
web content manager — ESCO, the EU occupation classification
Web content managers curate or create content for a web platform according to the long-term strategic goals, policies and procedures for an organisation's online content or their customers. They control and monitor compliance with standards, legal and privacy regulations and ensure web optimisation. They are also responsible for integrating the work of writers and designers to produce a final layout which is compatible with corporate standards.
Also known as: web content specialist, digital content, web content curatorspecialist, web content administrators, content curator, content specialist
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What the listing never says
- 30 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
About the Role
We are looking for an experienced Freelance French SEO Content Writer to strengthen our organic search visibility and AI
search presence across the French markets, including France and French-speaking Africa.
Our current French organic search visibility presents a significant growth opportunity. We are looking for a writer who can
create original, high-quality French content tailored to local audiences, search intent, and SEO best practices. This is a
content-writing role, not a translation role.
The successful candidate will help improve our visibility across traditional search engines and emerging AI-powered
answer engines, including ChatGPT and similar platforms.
Key Responsibilities
• Create high-quality French content pieces, based on briefs and keyword targets provided by the SEO team.
• Develop original, engaging and SEO-optimised content for French-speaking audiences in France and Africa.
• Write content aligned with target keywords, search intent, content structure, and on-page SEO requirements.
• Optimise content for traditional search engines as well as AI-powered search and answer engines.
• Research relevant topics, industry trends, competitors, and audience needs to develop authoritative content.
• Adapt and localise existing English-language content for French-speaking markets while ensuring the content reads
naturally and is culturally relevant.
• Incorporate feedback from internal stakeholders and make revisions as required.
• Maintain consistency in brand voice, messaging, content quality, and SEO guidelines.
Types of Content
• Commercial landing pages
• Blogs and thought-leadership articles
• Glossary and definition pages
• Whitepapers and long-form content
• Frequently Asked Questions (FAQs)
• Competitor comparison pages
• Localised versions of existing English-language articles
Requirements
• Native French writing proficiency, with an excellent command of French grammar, vocabulary, and writing
conventions.
• Ability to write naturally for audiences in France and French-speaking African markets.
• Proven experience in SEO content writing, preferably for B2B audiences.
• Strong understanding of SEO principles, including keyword optimisation, search intent, content structure and on-page
SEO.
• Familiarity with content optimisation for AI-powered search and answer engines, including Generative Engine
Optimisation (GEO).
• Ability to interpret SEO briefs, keyword targets and content guidelines and translate them into high-quality written
content.
• Strong research, editing and proofreading skills.
• Ability to understand briefs, communicate, and incorporate feedback in English.
• Ability to meet agreed deadlines and manage multiple content assignments independently.
Preferred Experience
• Previous experience writing content for B2B SaaS companies.
• Exposure to governance, board management, legal technology, corporate services or related industries.
• Experience creating content for international or multilingual markets.
Engagement Details
• Engagement Type: Freelance / Contract
• Initial Duration: Three months, starting in early November, with the possibility of extension based on business
requirements and performance.
• Work Arrangement: Remote / Freelance.
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We are looking for an experienced Freelance French SEO Content Writer to strengthen our organic search visibility and AI
search presence across the French markets, including France and French-speaking Africa.
Our current French organic search visibility presents a significant growth opportunity. We are looking for a writer who can
create original, high-quality French content tailored to local audiences, search intent, and SEO best practices. This is a
content-writing role, not a translation role.
The successful candidate will help improve our visibility across traditional search engines and emerging AI-powered
answer engines, including ChatGPT and similar platforms.
Key Responsibilities
• Create high-quality French content pieces, based on briefs and keyword targets provided by the SEO team.
• Develop original, engaging and SEO-optimised content for French-speaking audiences in France and Africa.
• Write content aligned with target keywords, search intent, content structure, and on-page SEO requirements.
• Optimise content for traditional search engines as well as AI-powered search and answer engines.
• Research relevant topics, industry trends, competitors, and audience needs to develop authoritative content.
• Adapt and localise existing English-language content for French-speaking markets while ensuring the content reads
naturally and is culturally relevant.
• Incorporate feedback from internal stakeholders and make revisions as required.
• Maintain consistency in brand voice, messaging, content quality, and SEO guidelines.
Types of Content
• Commercial landing pages
• Blogs and thought-leadership articles
• Glossary and definition pages
• Whitepapers and long-form content
• Frequently Asked Questions (FAQs)
• Competitor comparison pages
• Localised versions of existing English-language articles
Requirements
• Native French writing proficiency, with an excellent command of French grammar, vocabulary, and writing
conventions.
• Ability to write naturally for audiences in France and French-speaking African markets.
• Proven experience in SEO content writing, preferably for B2B audiences.
• Strong understanding of SEO principles, including keyword optimisation, search intent, content structure and on-page
SEO.
• Familiarity with content optimisation for AI-powered search and answer engines, including Generative Engine
Optimisation (GEO).
• Ability to interpret SEO briefs, keyword targets and content guidelines and translate them into high-quality written
content.
• Strong research, editing and proofreading skills.
• Ability to understand briefs, communicate, and incorporate feedback in English.
• Ability to meet agreed deadlines and manage multiple content assignments independently.
Preferred Experience
• Previous experience writing content for B2B SaaS companies.
• Exposure to governance, board management, legal technology, corporate services or related industries.
• Experience creating content for international or multilingual markets.
Engagement Details
• Engagement Type: Freelance / Contract
• Initial Duration: Three months, starting in early November, with the possibility of extension based on business
requirements and performance.
• Work Arrangement: Remote / Freelance.
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